Opening an independent gelato shop involves an in-depth knowledge of gelato and how to make it.
Play in new window Download Embed Thinking about starting a gelato shop in your town?
Waldt helped start and operate an independent gelato shop in Florida. As the Managing Member of Slices Concession West, Evan is someone with a wealth of experience in both the operations of a gelato shop and the equipment required to run this type of business.
The goal of our conversation with Waldt is to give you a foundation on how to start your own gelato shop. That being said this podcast will give you solid starting point for the rest of your research and specific tips to set yourself up for success. How to Open a Gelato Shop You have the vision of creating a one-of-a-kind gelato shop, but where do you begin?
A great place to start is to find the right location for your gelato business. When it comes to gelato, you want to be in a location with plenty of foot traffic.
Popular options to start any frozen desert business includes shopping malls, nearby or on college campuses, strip malls, local attractions, or tourist areas with lots of little small shops that people like to walk and browse.
You need to deeply understand your market and the options that are available. During the podcast, Waldt shares a key tip you can take to ensure a prospective location has sufficient traffic. After two days, his partner was able correctly access they had a quality location to open up shop.
This is an invaluable tip that you can apply to your business in the research phase. These estimates will always be optimistic at best. Remember… Your savings and business future is going to be tied to the location you select. You owe it to do everything in your control to make this work.
We also recommend documenting traffic in different days of the week and time of the day. A gelato shop inside a Whole Foods. Pinterest Characteristics of a Profitable Storefront Here are some of the four key qualities you should look for when on your search to find the right gelato shop.
Voltage requirements… A lot of folks think you can just plug in a gelato machine anywhere and get to work. Commercial grade gelato machines require more electricity to operate. The specific requirement is 3-phase power. This is not a sufficient voltage for many machines.
Sun… You may not think that sun would be a factor in determining your location, but it is. This direct sunlight can create sweating, defrosting or a type of freezer burn like gelato.
Sunlight into your store can be welcoming and is a great thing.
Different cities have different styles… This goes back to your research and due diligence. Offer flavors that people already want and are in demand. Mint, chocolate, vanilla, and pistachio are traditional flavors that are recommended. Understand your market before opening a gelato or ice cream shop.
Figuring out What Works in Your Market As artisan gelato makers, you may be inclined to produce really interesting and outside the box flavors. Avocado and watermelon basil flavors immediately come to mind when considering more creative options.
Sometimes people just want a plain old high-quality chocolate or vanilla flavor. Your customers may return a second or third time to try some of the more unique options. To find out if you have a product that people want and are willing to pay for, basic market research and testing is recommended.
The easiest place to start is with your friends and family.Nov 26, · Gelato shop business plan.
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The Business Plan for Opening a Gelato Shop Designing a business plan is one of the most important strategic activities when planning to start a gelato business.
A business plan is the document that summarises all the steps to be taken and the investments required to reach the goals and completely realise the business project. Designing a business plan is one of the most important strategic activities when planning to start a gelato business.
A business plan is the document that summarises all the steps to be taken and the investments required to reach the goals and completely realise the business project.
Italian Ice Cream Business Plan – Executive Summary. Dorothy’s Italian Ice is a registered and standard Italian Ice cream and gelato production company that will be based in Beale Street, Memphis – Tennessee, USA and will cover a wide range of clients both domestic and corporate clients.
Mar 29, · In this video tutorial I explain how to write a business plan for a frozen yogurt shop, or an ice cream parlor, and then how to eventually start and open your ice . Investments, costs and revenues in opening a gelato shop: preparing a budget and the investments’ plan To open an Italian gelato shop (or gelateria), it is first necessary to gather a great deal of information and to make a number of important decisions.